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  >  About Hipp

HiPP is one of the world’s experts in organic baby food and nutrition with over 50 years of experience. In the late 1800’s, Joseph HiPP, a confectioner, made the first baby cereal out of crushed rusk (dry hard biscuits or twice baked bread) and milk. His wife had been having trouble nursing their twins, and so necessity lead to invention. Mr. HiPP’s invention took off and laid the foundation for the family business. His son George then founded his own food company in 1932. In 1956, their commitment to good farming practices lead the HiPP family to convert their farm into one of Europe’s first organic farms.

Today the HiPP Family is managed by three brothers, Claus, George and Paulus HiPP, who have held true to the long tradition of producing the purest and most nutritious organic foods on the market.

Combining the benefits of nature with what they have learnt from breast milk, their gentle organic infant milk is specially formulated using only the finest organic milk and provides the nutrients babies need to grow strong and healthy when they are not being breastfed. HiPP Organic First Infant Milk is a nutritionally complete breast milk substitute for use from birth. All the organic ingredients used in HiPP Organic First Infant Milk are tested at every stage of production for purity and to insure no unwanted chemicals are present.

Why should you choose HiPP Organic Formula?

  • HiPP Organic Formula is “Certified Organic,” which means it is free from GMO (genetically modified organisms) and is very safe for our children
  • HiPP Organic Formula has “Prebiotics.” Also found in breastmilk, prebiotics are indigestible carbohydrates that stimulate growth of specific bacteria that improve babies’ health
  • HiPP Organic Formula has “Omega 3 & 6 LCPs (DHA & AA). Also found in breastmilk, these long chain polyunsaturated fatty acids help babies with brain and eye development.

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